How to Pick The Right White-Label Streaming Service

Discover how to choose the right white-label streaming service with our simple guide. Check key features to launch your video streaming platform fast.

A brand logo, font colors, and other visual elements reflect a business’ personality. Even for a video streaming company, simply providing high-quality content is not adequate. To thrive in the competitive video streaming market, your streaming services’ brand identity must be distinctive.

That's where white-label video streaming platforms come in, providing a fully operational video website infrastructure wherein you can host videos and customize your site.

Whether you’re a podcaster, fitness trainer, educator, or a corporate leader, owning the right white-label video streaming platform is the foundation of your business success. However, with so many options available, it might be challenging to pick the appropriate one.

Don't worry; this blog has you covered. We'll look at the features that make up the ideal white-label video streaming service.

Why White-Label Video Streaming Platform Is A Priority

Your brand deserves a unique and memorable identity. For that, you need an intuitive video website and app for a better user experience. OTT giants, such as Amazon Prime Video, Netflix, and Hulu, have a user-friendly interface that works seamlessly across all devices, keeping their members engaged throughout.

You can deliver that same experience with the help of white-label streaming platforms. With no coding required, you can easily design your site and launch it in the market in minutes. These platforms already have all of the necessary features for a video streaming platform, making them ideal for creators – from filmmakers and instructors to podcasters and wellness coaches.

Picking The Right White-Label Streaming Platform

White-label platforms are the preferred choice of many video makers. Among the numerous benefits, white-labelling allows you to launch your website instantly without investing in R&D (research and development), saving you both time and money.

Here's what to look for when choosing the right platform:

1. Branding Freedom

Choose a white-label video OTT platform that allows you to have complete control over your brand. These platforms should give you the flexibility to personalize every visual element of your website, including brand logo, colors, fonts, website title, favicon, custom domains, as well as the video player, to better reflect your business’ identity.

With Skara, you can change the look and feel of your website based on your business objectives. In terms of legal practices, you can create your own 'Privacy Policy' and 'Terms of Service'. You can also integrate tools like SendGrid into your website to automatically send email notifications, such as updates or alerts, to your subscribers.

2. Reliable

Reliable white-label video platforms can help your organization scale rapidly. These systems, which are built on a strong infrastructure, let you reach more viewers by eliminating video latency and improving playback quality. For instance, even if your website has 20× more visitors than usual, your selected white-label platform should be able to stream your videos without buffering.

Hence, Skara was developed with this in mind. Skara handles all of your technical concerns and infrastructure maintenance, allowing you to focus solely on what you do best: delivering high-quality content.

3. Secured

A secure streaming is the first priority for all video creators. Your time, effort, and money spent creating content should not go to waste. As a result, it is critical to safeguard your movies from any type of breach, such as content leaks or theft.

The ideal white-label OTT platform comes with robust security measures to protect your work at all times.

With Skara’s advanced security and privacy features, your video content is always protected, providing you with constant peace of mind. Not only that, but also your subscribers can securely register and sign-in to your site with a fully-managed authenticator, ensuring a safe and pleasant viewing experience.

4. Revenue Possibilities

The white-label OTT platform you pick should enable you to handle and monetize on-demand video content in your own way. It must offer various pricing models tailored to your content and viewers. You must be able to choose between subscription-based plans (which generate recurring revenue through monthly or yearly payments) and ad-supported plans (which allow you to show video and display ads on your branded websites).

Skara gives you the liberty to charge whatever you want while keeping your viewers' financial capabilities in mind. In the case of subscription plans, you can create subscription tiers and earn directly from your subscribers. You also have the option of making your videos free for lifetime. But the best thing is that you can still make money with the free plan; all you have to do is run ads on your videos.

Bonus: Skara never charges you for what you create. You can keep 100% of your entire earnings.

5. A Powerful Content Management System (CMS)

A robust and user-friendly CMS enables you to effortlessly integrate all of your videos into a single platform. Whether you have a modest or large collection of on-demand videos, you can easily store, manage, and host them all.

To make it easier for people to find relevant content, look for a customizable content organization feature that allows you to arrange your videos efficiently.

Additional Features of Skara

Skara also includes other beneficial features integrated into its platform. After you've uploaded your videos, you can track their performance, such as the number of views and average watch duration, to further fine-tune your content strategy. You can also create a community among your loyal fanbase so they can interact with you and other members. 

Skara's community forum

Video analytics dashboard of Skara

Build Your Own Video Streaming Platform With Skara

Launch your video streaming service with features built to drive your business forward. With Skara’s white-labeled platform, you can easily design every aspect of your brand’s presence and put it in the spotlight.

Skara’s feature-packed and secure infrastructure empowers you to develop your site and mobile app without worrying about technical difficulties. The best part is that you can create multiple video businesses using a single account.

All in all, Skara is the scalable approach which includes everything from custom branding, video hosting and monetization, to community building and video analytics tracking. That’s why choosing the right white-label platform gives you complete control over your brand, making it more appealing to viewers.

FAQs

Q: What is a white-label streaming service?

A white-label streaming service is a fully functional video website infrastructure that allows businesses to host videos and customize their site without investing in research and development. It provides branding freedom and helps video creators establish their own unique identity in the market.

Q: Why should I choose a white-label streaming platform over building my own?

Choosing a white-label streaming platform saves you time and money by providing a ready-made solution that you can customize to fit your brand, rather than starting from scratch. This allows you to focus on creating high-quality content instead of technical development.

Q: How important is branding freedom when selecting a white-label streaming service?

Branding freedom is crucial as it allows you to personalize every aspect of your video platform, including logos, colors, and fonts. This helps reflect your business identity and connect with your audience effectively.

Q: How important is a Content Management System (CMS) for my white-label streaming service?

A powerful and user-friendly CMS is essential as it allows you to effectively store, manage, and host all your videos in one place. Look for features like customizable content organization and content scheduling to streamline your workflow and enhance user experience.

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